My Work
Fashion Campaigns
Infinity Scrubs
As Lead Copywriter, I wrote 360 copy for its 2018 D2C launch & it’s 2023 rebrand, plus a new tagline.
ELLE
As Copy Manager, I provided content across this limited line’s 360 campaign, including French-themed web…
FIGS
I wrote for FIGS in 2017-18, providing email and product copy for the launch of their Yola Pant, social content…
Classroom Uniforms
I was Lead Copywriter for its 2024 rebrand, creating all content and the company’s new tagline.
Beauty Branding
Sation Nails
I joined Miss, a leading beauty shop manufacturer in the 80s and 90s, for their epic rebrand and DTC launch…
Volaire
I wrote promo copy and ambassador content for Kristin Davis’ partnership with Volaire.
Film & Entertainment
Artist Bio
I created a customized bio for this hip-hop artist’s marketing kit, along with a press release announcing the drop.
Synopsis
Per the lead producer, I wrote a detailed overview of the series, with key points & a character breakdown.
Pilot
Following the synopsis, I wrote a 50-page pilot for this true-story series.